ERADICATING THE VISIBILITY MYTH

SO YOU want to be more visible? You want you – and your brand – to be recognised for all the right reasons? You want your customers – and potential customers – to see you as head and shoulders above the rest, to seek your advice, to recommend you, to be clamouring for your products […]

SOMEONE ELSE IS ALREADY DOING YOUR BUSINESS

THE first swivel up tube lipstick was patented in 1923, by James Bruce Mason Jr. in Nashville, Tennessee. It wasn’t long before Elizabeth Arden and Estee Lauder began selling lipstick in their salons. The first petrol/gas powered car was developed by Karl Benz, in 1885. Can you imagine walking into a store and only having one brand of lipstick to […]

STOP TRYING TO MAKE PEOPLE LIKE YOU

I’M super tuned in to this message, not only because it’s important, but because we all know someone who trips themselves up in this way fairly regularly. Hell, we’ve probably all done it at some point! Please, please stop telling everyone what you *think* they want to hear.

YOU DON’T NEED AWESOME GCSE GRADES TO WIN AT LIFE

EDUCATION is important. Of course it is. I encourage everyone to adopt a ‘hungry learner’ attitude and find the teachings in every situation. But… (And it’s a BIG but!) … you absolutely do not need to have amazing GCSE results to win at life. Education comes in all forms and you do not need to […]

BEWARE THE TOLERANCE PARADOX

I’VE been thinking about some of the issues around intolerance an awful lot lately – especially since the horrendous happenings in Charlottesville.  I imagine similar thoughts have been invading the hearts and minds of many of you reading this. I don’t have the answers. I have no idea where to begin. I do not have […]

YOU WON’T BELIEVE WHAT HAPPENS WHEN YOU CLICK THIS

FOR someone who’s big on helping people to get more visible, you might assume I’d be into clickbait. You’d be wrong. Writing a catchy, relevant headline to encourage people to read your blog, or watch your video, is one thing… but, if the headline is designed purely to get clicks and bears no relevance to […]

LIFE DOES NOT END WITH A-LEVEL RESULTS

TODAY, young people across the land are either celebrating or needlessly beating themselves up over their A-level results. I wish I could get in front of every single teenager who feels anxious/bereft/depressed/hopeless/even suicidal after scoring a lesser grade than they’d hoped for. I wish I could show them how pointless it all is in the […]

HEY, YOU, IT’S OKAY

TODAY, for the first time in yonks, I didn’t wake up feeling happy, positive and okay with the world. I woke up feeling anxious, maybe even a little fearful.

AUTHENTICITY: DROP THE CLICHÉ AND PICK UP YOUR POWER

THERE’S an awful lot of talk about authenticity in the personal development world. So much so that people have begun to call it out. ‘Authenticity’ has become a cliché. Something to knock. Something to deride. Oh, what a tangled web we weave! This is, perhaps, the greatest diversion, the cleverest trick, the most beautiful slight since […]