by Taz Thornton | Jul 3, 2020 | Brand, Branding, Social media
ONE of the biggest mistakes I see people making in service businesses today is assuming their popularity is greater than it actually is. People look at the numbers on their social channels and hugely overestimate the loyalty of people who clicked ‘like’ or ‘follow’ on...
by Taz Thornton | Nov 1, 2019 | Branding, Uncategorized
There’s a massive difference between flexing your style and creating a plastic persona. With so much fake news and spin, it’s time for us to clean up our act when it comes to personal brand and social marketing. AM I the only on who’s sick to the back teeth with...
by Taz Thornton | Aug 20, 2019 | Brand, Branding, personal branding
It’s the buzz phrase in marketing. All the cool ‘influencers’ are talking about it. Is Personal Branding all it’s hyped up to be? Not always. Do you need to create one? No. You don’t. You’d be reinventing the wheel… PERSONAL Branding. Are you sick of hearing about it...
by Taz Thornton | May 7, 2019 | Branding, Uncategorized
It doesn’t matter how much people talk about algorithms, social media, flyers and websites, your personal brand won’t grow unless you’re walking your talk AND feeding it in the right way. WHAT we focus on flourishes. I might sound like an old hippy with that...